New Tile Collection Inspired by Artistic Traditions of Watercolor Painting

LAS VEGAS, HD EXPO (May 15, 2019) ― Villa Lagoon Tile continues to push the boundaries of creating the unexpected in cement tile offerings with the launch of its new Watercolor Collection. Inspired by the traditions of watercolor painting, Villa Lagoon Tile is the first manufacturer to offer this dynamic, hand-made watercolor process for cement tiles.

Similar to watercolor paints where the pigments are suspended in water, Villa Lagoon Tile developed a unique and proprietary technique that allows the pigmented color to flow freely in the cement while still controlling the balance of negative space. The process is completely conducted by hand and requires no mold, which means no two tile patterns will ever be alike.

The watercolor tiles can be produced in multiple color combinations and are perfect for anyone who wants to imbue their distinctive personality into their living space. The combinations can be custom made and are ideal for residential designers who wish to evoke a sense of serenity and presence of artistry into their client’s homes. The collection is also perfect for designers charged by their hospitality clients to create a space that reinforces unique brand personality.

Also, these dynamic tiles are made to last: no printed-on color here. Similar to natural stone, each cement tile is unique with slight color variations, the sign of an artisan-made product. Installing cement tiles is similar to installing natural stone, with tighter grout lines and use of a sealant after the tiles are set.

For more information on Villa Lagoon Tile’s new Watercolor Collection, please visit



Naomi Salad, Dialogue

For Villa Lagoon Tile


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